Samsung Film, Digital, DM The brainBAND by Leo Burnett Sydney
The Film titled The brainBAND
was done by Leo Burnett Sydney advertising agency for Samsung in Australia. It was released in Mar 2016.
Samsung: The brainBAND
Brand
Released
March 2016
Posted
March 2016
Market
Agency
Production Agency
Awards:
| ADFEST 2017 | ||
|---|---|---|
| Direct Lotus | Best Use Of Technology | Bronze |
Credits & Description:
The brainBAND project is a bold initiative to shine a light on the dangers of concussion. Samsung brought together the #mixedtalents of experts in different fields and, armed with the latest connective technology, set about finding a way to tackle the dangers of concussive forces in contact sports. Agency: Leo Burnett, Sydney.
Media: Interactive
Media: DM/ Online
Category: Telecommunications
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