Semcon Film, Digital Now You Can See It by Forsman & Bodenfors Gothenburg

The Film titled Now You Can See It was done by Forsman & Bodenfors Gothenburg advertising agency for Semcon in Sweden. It was released in Nov 2016.

Semcon: Now You Can See It

Brand
Released
November 2016
Posted
November 2016
Market
Art Director
Production Agency

Credits & Description:

Are all engineers men? Are all preschool teachers women? This is the stereotypical image you get if you perform an image search for different professions on the internet. Now a new browser extension called Re-Search is being launched, which gives men and women more equal space in the search results. Swedish technology company Semcon is behind the solution, and they are making Re-Search available free of charge and as open source software. When you perform an image search of professions with Re-S...

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