Sky’s new TV commercial for Sky Store shows Idris Elba in a range of ostentatiously glamorous situations, including in a hot tub filled with tablet devices to illustrate how, thanks to Sky Store, he ‘owns’ box sets and can watch them however, wherever and whenever he likes.
The latest installment in Sky’s long running campaign fronted by Elba, the TV ad shows viewers they can now buy and own box sets through Sky Store, including popular shows like Breaking Bad and House of Cards.
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