TK Maxx Film Yes Way by 303Lowe Sydney

The Film titled Yes Way was done by 303Lowe Sydney advertising agency for TK Maxx in Australia. It was released in Apr 2017.

TK Maxx: Yes Way

Brand
Media
Released
April 2017
Posted
April 2017
Market
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Executive Creative Director
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Credits & Description:

303 MullenLowe has officially launched TK Maxx in Australia with a campaign that promises exceptional value on big brands, making the improbable possible - an insight that inspired the launch campaign tagline, 'yes way'.
Filmed beachside in Sydney and featuring sun, surf and stilettos, 'yes way' highlights TK Maxx's arrival as an off-price retailer where the brands are big and the prices are small.
303 MullenLowe has created a fully integrated campaign, from the media, digital, PR ...

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