Media: TV
Category: Automotive
Client: Volkswagen
Agency: DDB Mudra Mumbai VolkswagenAmeo
Country: India
Volkswagen, Europe’s largest automobile manufacturer recently announced the launch of Volkswagen Ameo, the made- in-India and made-for-India compact sedan, at an attractive price of INR 5.14 lakh (ex-showroom Mumbai). Kick-starting the multi-media campaign for the Ameo, is a TVC that aptly captures the essence of the carline through a storyline that taps into th...