Zafarelli Film How to propose in Zafarelli by Black Sheep

The Film titled How to propose in Zafarelli was done by Black Sheep advertising agency for Zafarelli in Australia. It was released in May 2017.

Zafarelli: How to propose in Zafarelli

Media
Released
May 2017
Posted
May 2017
Market
Industry
Creative Director
Senior Art Director
Executive Creative Director

Credits & Description:

Zafarelli is a pasta brand that has previously leaned on an Italian positioning.
Positioning Zaferelli with a strong, impactful tagline of The only Italian you need to know, the word Zafarelli in fact is the only word used in the spots. The focus of Zafarelli Town was to invigorate the brand.
How to say Hello in Zafarelli kicked off the campaign with exuberance and energy; some old Italian glamour and superb casting. Local talent and locations were cleverly disguised to create the Za...

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