Brand: Electrolux
Media: Ambient
Category: Electronics, Technology
Agency: Volontaire
Geo: Sweden
Electrolux: The dry cleaner prank
To prove the capabilities of the Electrolux UltraCare laundry range – namely, that it’s possible to clean delicate clothing items at home, Electrolux teamed up with a man who wanted to surprise his girlfriend with a new washing machine. Together they set up a prank – turning the local dry cleaner into a copy of the couple´s home o...