Fondazione Veronesi Ambient, Digital, Case study The Lucky Touch by McCann Rome
The Ambient Advert titled The Lucky Touch
was done by McCann Rome advertising agency for Fondazione Veronesi in Italy. It was released in May 2017.
Fondazione Veronesi: The Lucky Touch
Brand
Media
Released
May 2017
Posted
May 2017
Market
Industry
Agency
Copywriter
Executive Creative Director
Creative Director
Art Director
Awards:
| Golden Drum 2017 | ||
|---|---|---|
| OOH (out of home) | Social & charity | Silver Drum |
Credits & Description:
Advertiser: Fondazione Veronesi
Brand Name: Fondazione Veronesi
Product/service: Testicular Cancer Awareness Campaign
Campaign Name: The Lucky Touch
Country: Italy
Agency: Mccann Worldgroup Italy
Agency Network: Mccann Worldgroup
Executive Creative Director: Alessandro Sabini
Creative Director: Alessandro Sabini
Art Director: Paolo Rubino
Copywriter: Chiara Castiglioni
Illustrator: Emil Sellström - Pink Salt
Production Compa...
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