FRISKIS & SVETTIS Ambient The selfie ads by Volt

The Ambient Advert titled The selfie ads was done by Volt advertising agency for subbrand: Friskis&Svettis Stockholm (brand: FRISKIS & SVETTIS) in Sweden. It was released in Dec 2013.
Advertising campaign for FRISKIS & SVETTIS

FRISKIS & SVETTIS: The selfie ads

Brand
Friskis&Svettis Stockholm  (FRISKIS & SVETTIS)
Media
Ambient
Released
December 2013
Posted
December 2013
Market
Sweden
Industry
Culture, Leisure & Sport, Sports and Health Clubs, Gyms
Agency
Volt
Copywriter
Petter Nylind
Art Director
Jörgen Berglund

Credits & Description:

Instagram is flooded by selfies and the gym, fitness and training threads are probably the most "selfiest" places in the entire digital world. The members of gym chain Friskis&Svettis Stockholm are no exception.But what if we could turn their selfies in to advertising?
Media: Ambient
Category: Recreation & Leisure
Agency: Volt
Brand: Friskis&Svettis
Geo: Europe, Sweden
Advertising Agency: Volt, Stockholm, Sweden
Art Director: Jörgen Berglund
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