TBWA / BBDO, Copenhagen created this campaign for Old Spice to prove that their odor blocker deodorant really worked.
Media: Ambient
Category: Cosmetics & toiletries
Client: Old Spice
Agency: TBWA / BBDO, Copenhagen
Country: Denmark
Creative Director: Tobias Aggergaard
Art Director: Mikkel Møller
Art Director: Michael Andersen
Copywriter: Tobias Løvschall-Wedel