Omo Ambient, Digital, Case study The Least Active Kids in History by Fortune Promoseven Dubai

The Ambient Advert titled The Least Active Kids in History was done by Fortune Promoseven Dubai advertising agency for Omo in United Arab Emirates. It was released in May 2017.

Omo: The Least Active Kids in History

Credits & Description:

Category: Public Interest, NGO
Media: Film
Brand: OMO
Agency: FP7
Geo: United Arab Emirates
Advertising Agency: FP7/McCann, Dubai, United Arab Emirates
Published: May 2017
Description: Kids today are the least active kids in history, as they spend, on average, less than an hour a day playing outside and getting dirty. All the free time they have (besides food, sleep, studying and bathroom breaks) is most likely spent with electronics, which are preferred...

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