Societe Assurance Automobile Du Quebec (SAAQ) Ambient Coffin by Lg2 Quebec

The Ambient Advert titled Coffin was done by Lg2 Quebec advertising agency for Societe Assurance Automobile Du Quebec (SAAQ) in Canada. It was released in Dec 2014.
Advertising campaign for Societe Assurance Automobile Du Quebec (SAAQ)

Societe Assurance Automobile Du Quebec (SAAQ): Coffin

Brand
Societe Assurance Automobile Du Quebec (SAAQ)
Media
Ambient
Released
December 2014
Posted
December 2014
Market
Canada
Industry
Charities, Foundations, Volunteers
Agency
Lg2 Quebec
Art Director
Anthony Verge
Producer
Dominik Beaulieu
Production Agency
Nova Film

Credits & Description:

Every year, dozens of pedestrians are killed crossing the street. How do you get drivers to be more careful? LG2, Quebec launched this ambient stunt to make a point at intersections in a way drivers wouldn't forget.
Brand: SAAQ
Media: Ambient
Category: Public interest
Agency: Lg2
Geo: Canada
Societe de l'assurance automobile du Quebec: Coffin
Advertising Agency: Lg2, Quebec City, Canada
Creative Director / Copywriter: Luc Du Sault
Art Directo...

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