We Save Lives Ambient The Weed Advisor by Y&R Bravo Miami

The Ambient Advert titled The Weed Advisor was done by Y&R Bravo Miami advertising agency for We Save Lives in United States. It was released in May 2015.

We Save Lives: The Weed Advisor

Media
Released
May 2015
Posted
May 2015
Art Director
Copywriter

Credits & Description:

With the legalization of marijuana on the rise in the United States (23 states and Washington, DC have all legalized it in some form or another), there is a need to educate legal consumers of the product on the hazards of driving while under its influence. To address this issue, Bravo/Y&R recently created Weed Advisor Rolling Papers, for We Save Lives, a highway safety advocacy organization (led by MADD founder Candace Lightner) that educates the public about drunk, drugged and distracted drivin...

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