Yaocho Bar Ambient Sleeping Drunks Billboard [image] by Ogilvy & Mather Tokyo

Sleeping Drunks Billboard [image]
The Ambient Advert titled Sleeping Drunks Billboard [image] was done by Ogilvy & Mather Tokyo advertising agency for Yaocho Bar in Japan. It was released in Mar 2015.
Advertising campaign for Yaocho Bar

Yaocho Bar: Sleeping Drunks Billboard [image]

Brand
Yaocho Bar
Media
Ambient
Released
March 2015
Posted
March 2015
Market
Japan
Industry
Cafe, Business equipment & services, Corporate Image
Agency
Ogilvy & Mather Tokyo
Executive Creative Director
Ajab Samrai Singh
Art Director
Junkichi Tatsuki
Copywriter
Federico García Arias
Director
Kentaro Shima

Awards:

LIA (London International Awards), 2015
BillboardInnovative Use of BillboardBronze Winner
BillboardCorporate ImageBronze Winner
Non-TraditionalGuerrilla MarketingSilver Winner

Credits & Description:

Corporate Name of Client: G&N Co., Ltd.
Agency Account Director: Ichiro Ota
Advertising Agency: Ogilvy & Mather Japan GK, Tokyo/    Geometry Global Japan GK, Tokyo
Chief Creative Officer: Ajab Samrai
Executive Creative Director: Ajab Samrai
Creative Directors: Federico Garcia/Yasuhito Imai
Copywriter: Federico Garcia
Art Director: Junkichi Tatsuki
Director: Kentaro Shima