Austin City Hall Case study Hello Lamp Post Austin by DH,LO Creative Boutique

Hello Lamp Post Austin
The Case study titled Hello Lamp Post Austin was done by DH,LO Creative Boutique advertising agency for Austin City Hall in Brazil. It was released in Jun 2015.

Austin City Hall: Hello Lamp Post Austin

Released
June 2015
Posted
June 2015
Market
Production Agency
Designer

Credits & Description:

Insight, Strategy, and the Idea
Utilities and street furniture are the goose bumps of any 'smart city’– they’re so ubiquitous that they have become invisible to us. So, to celebrate 30 years of Austin’s City Hall "Art in Public Places Program”, we brought those utilities to life. And to conversation. The project started in Feb 2015 and it led the conversation at the city during SxSW Festival.
Execution
Hello Lamp Post is a playful SMS platform, inviting people to strike up conv...

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