| Cannes Lions 2013 | ||
|---|---|---|
| Promo and Activation Lions | Best Integrated Campaign Led by Promotion and Activation | Gold |
| Promo and Activation Lions | Use of Promo & Activation; Best New Product Launch/Re-Launch or Multi-Product Promotion | Silver |
Type of entry: Best Integrated Promotional Campaign
Category: Best Integrated Campaign Led by Promotion and Activation
Advertiser: AXE
Product/Service: LYNX
Agency: BBH London, UNITED KINGDOM
Producer: Richard Baki (Media Monks)
Producer: Xander Amo (Media Monks)
Account Planner: Tim Jones (BBH)
Account Manager: Tom Murphy (BBH)
Account Manager: Lucy Scott (BBH)
Creative Tech: Gabor Szalatnyai (BBH)
Creative Tech: Alex Matthews (B...