| Asia Pacific Advertising Festival (AdFest) 2014 | ||
|---|---|---|
| DIRECT LOTUS | ONLINE | BRONZE |
| Cannes Lions, 2014 | ||
| MEDIA LIONS | Media: Digital & Social: Use of Digital Platforms | GOLD |
Brothers in Arms is a New Zealand based youth mentoring programme for kids who need positive role models in their lives. Every year this organisation competes with over 29,000 registered charities in New Zealand to secure corporate sponsorship funds. A daunting challenge for FCB Auckland that needed a unique solution.
Media: Ambient
Category: Charities & appeals
Brand: Brothers In Arms Youth Mentoring
Brand: Brothers In Arms
Agency: Fcb Auckland
Country: New Z...