Equinox Case study The Pursuit by R/GA New York

The Case study titled The Pursuit was done by R/GA New York advertising agency for Equinox in United States. It was released in Mar 2015.

Equinox: The Pursuit

Brand
Released
March 2015
Posted
March 2015

Awards:

International ANDY Awards 2015
RESET/InnovationCreative TechnologySilver
D&AD Awards 2015
Digital DesignDigital DesignGraphite Pencil
Digital MarketingInnovative Use of TechnologyWood Pencil
Graphic DesignDigital & MobileWood Pencil
Cannes Lions, 2015
MOBILECREATIVE USE OF TECHNOLOGY: NETWORKED MOBILE TECHNOLOGYGOLD
MOBILECRAFT: USER EXPERIENCEBRONZE
MOBILECRAFT: USE OF DATA/INSIGHTSILVER
PRODUCT DESIGNINTERFACE: INTERFACEPRODUCT DESIGN LION
One Show 2015
InteractiveInteractive Advertising / Environmental / Experiential - SingleBronze Pencil
Intellectual PropertyIntellectual Property & Products / Integrated Digital & Physical ProductsSilver Pencil
Clio Awards 2015
DigitalProduct/Service: OtherSilver
Digital TechniqueOther: Digital TechniqueGold
LIA (London International Awards), 2015
DigitalInnovative Use of DigitalBronze Winner
DigitalRetailBronze Winner
DigitalVisual DesignSilver Winner

Credits & Description:

Title Equinox: The Pursuit
Year 2015
Client Equinox
Advertiser Equinox Fitness Clubs
Media Web Film / Viral
Brand Equinox
Country United States
Activity Sports & Health Clubs, Gyms, Spas, Diet Clinics
Campaign Equinox: The Pursuit
Agency R/GA
Agency city New York
Creative Director, Visual Design John White
Technology Director Matt Jacobs
Associate Creative Director, Experience Design Karen Bonna-Rainert
Productio...

Become a member
  • Full credits and Awards list instant access
  • Unlimited views and downloads
  • Unlimited search
  • Largest advertising base updated daily
  • Over 20,000 agencies world-wide
  • You're In Good Company