Fiat Case study FIAT ITALIAN MASTERPIECE by SapientNitro Miami

FIAT ITALIAN MASTERPIECE
The Case study titled FIAT ITALIAN MASTERPIECE was done by SapientNitro Miami advertising agency for subbrand: Fiat 500L (brand: Fiat) in United States. It was released in Apr 2014.
Advertising campaign for Fiat

Fiat: FIAT ITALIAN MASTERPIECE

Brand
Fiat 500L  (Fiat)
Media
Case study
Released
April 2014
Posted
April 2014
Market
United States
Industry
Cars
Agency
SapientNitro Miami
Art Director
Stacey Fredrickson
Creative Director
Boris Stojanovic
Creative Director
Jake Wheeler
Associate Creative Director
Paul Amelchenko
Copywriter
Will Hughes

Awards:

Cannes Lions, 2014
PROMO & ACTIVATION LIONSUse of Promo & Activation: Use of Live Shows/Concerts/FestivalsSILVER

Credits & Description:

Type of entry: Use of Promo & Activation
Category: Use of Live Shows/Concerts/Festivals
Advertiser: CHRYSLER GROUP
Product/Service: FIAT 500L
Agency: SAPIENTNITRO Miami, USA

Client: CHRYSLER GROUP
Product: FIAT 500L
Entrant: SAPIENTNITRO Miami, USA
Type of Entry: Use of Promo & Activation
Category: Use of Live Shows/Concerts/Festivals
Entrant Company : SAPIENTNITRO Miami, USA
Advertising Agency : SAPIENTNITRO Miami, U...

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