Agency: RCG
Country: Russia
Client: Martini
Media: Digital
The new project for BACARDI — Instagram-sitcom PLAY WITH TIME
Description:
The goal of the project: promotion of a new communication platform
Solution: In 2016, MARTINI has introduced a new communication platform PLAY WITH TIME and a new design of the bottle. Moreover, the brand has continued to drive its legendary MARTINI-tonic cocktail in Eastern Europe (Russia, Ukraine, Poland, Kazakhstan), th...