Advertised brand: Bukowskis and the Red Cross
Webb Campaign title: Bukowskis Auction House unique stunt for the Red Cross
Avertising Agency: FCB Fältman & Malmén, Sweden
Creative Director: Magnus Fältman
Copywriter: Bo Tidelius
Art Director: Ellen Ström
Published: October 2015
Short Rationale:
The biggest auction house in Scandinavia stun their visitors by presenting children’s drawings from Syria for the Red Cross