Rexona Case study Football Without Wives for Rexona Men by Grape Advertising Agency, R&I (RCG)

The Case study titled Football Without Wives for Rexona Men was done by Grape Advertising Agency, R&I (RCG) advertising agencies for subbrand: Rexona For Men (brand: Rexona) in Russia. It was released in Nov 2014.

Rexona: Football Without Wives for Rexona Men

Released
November 2014
Posted
November 2014
Market
Industry
Agency

Awards:

Cristal Awards, 2014
PRBEST PRODUCT LAUNCHSAPPHIRE

Credits & Description:

Media: Online
Category: Skin Care
Geo: Russia
Agency: R&I (RCG Group).
Advertising Agency: RCG, Russia
Brand: Rexona Men (Unilever)
Product: Football Mania
PR: Football without wives
Gurgen Melkonyan, Senior Brand manager Rexona
Daria Romadina, Executive Brand manager Rexona
Anastasia Lander, Senior PR manager
Elena Shvets, Senior Customer Marketing manager
Anton Afanasiev, Senior Digital Media Manager
Valeria Mikhailo...

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