Snickers Case study AUSSIE BUILDERS by Clemenger BBDO Melbourne, The Sweet Shop

The Case study titled AUSSIE BUILDERS was done by Clemenger BBDO Melbourne, The Sweet Shop advertising agencies for Snickers in Australia. It was released in Nov 2013.

Snickers: AUSSIE BUILDERS

Released
November 2013
Posted
November 2013
Market
Industry
Copywriter
Art Director
Director
Strategic Planner

Awards:

Cannes Lions, 2014
MEDIA LIONSUse of Media: Use of Special Events and Stunt/Live AdvertisingBRONZE
The New York Festival, 2015
DigitalViral: VideoSECOND PRIZE AWARD
FilmUse Of Medium: OnlineTHIRD PRIZE AWARD
FilmTelevision / Cinema / Online: Products & Services: Snacks & SweetsTHIRD PRIZE AWARD
Effie Awards Asia Pacific, 2015
The WinnersSmall Budget-ProductsGold
The WinnersBrand ExperienceBronze

Credits & Description:

Campaign: HOW 'CAT-CALL' SPARKED A DEBATE
Client: MARS AUSTRALIA
Product: SNICKERS
Entrant: CLEMENGER BBDO MELBOURNE, AUSTRALIA
Type of Entry: Use of Media
Category: Use of Special Events and Stunt/Live Advertising
Entrant Company : CLEMENGER BBDO MELBOURNE, AUSTRALIA
Advertising Agency : CLEMENGER BBDO MELBOURNE, AUSTRALIA
Media Agency : STARCOM MELBOURNE, AUSTRALIA
Production Company : THE SWEET SHOP Melbourne, AUSTRALIA

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