Soho Case study ABO FIRST MONKEY IN SPACE by Ogilvy & Mather Shanghai

The Case study titled ABO FIRST MONKEY IN SPACE was done by Ogilvy & Mather Shanghai advertising agency for subbrand: SOHO GALAXY (brand: Soho) in China. It was released in May 2013.

Soho: ABO FIRST MONKEY IN SPACE

Brand
Released
May 2013
Posted
May 2013
Market

Awards:

Spikes Asia 2013
Branded Content & EntertainmentBest Fictional Program, Series or Film where a client has successfully created a drama, comedy or miniseries around a product or brandSilver

Credits & Description:

Client SOHO CHINA
Product SOHO GALAXY
Entrant OGILVY & MATHER SHANGHAI, CHINA
Type of Entry Branded Content & Entertainment
Category Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or miniseries around a product or brand
Title ABO FIRST MONKEY IN SPACE
Product/Service SOHO GALAXY
Entrant Company : OGILVY & MATHER SHANGHAI, CHINA
Contributing Company 2 : OGILVY & MATHER SHANGHAI, CHINA
Contribut...

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