Asia Pacific Advertising Festival (AdFest) 2016 | ||
---|---|---|
Mobile Lotus | Best Use Of Mobile Video | Gold |
Ad Stars 2016 | ||
Diverse Insights | - | Bronze |
Film | Product & Service: Finance / Services / Entertainment & Leisure / Travel / Restaurants / Commercial Public Services | Silver |
Brand: Tencent Charity
Agency: Jwt
Description: n China there exists a group of veterans who fought for China’s victory in World War II but had never been recognized by the government nor public for their sacrifices. The reason behind is a sad political issue due to a civil war in China after WWII. These veterans’ average age is now 92 years old. Those surviving still live in poverty. Most importantly, they never got recognized by anybody in the country. LongYue is an NGO helping th...