The Mainichi Newspapers Case study NEWS BOTTLE, 2 by Dentsu Inc. Tokyo

NEWS BOTTLE, 2
The Case study titled NEWS BOTTLE, 2 was done by Dentsu Inc. Tokyo advertising agency for The Mainichi Newspapers in Japan. It was released in Nov 2013.
Advertising campaign for The Mainichi Newspapers

The Mainichi Newspapers: NEWS BOTTLE, 2

Brand
The Mainichi Newspapers
Media
Case study
Released
November 2013
Posted
November 2013
Market
Japan
Industry
Newspapers
Agency
Dentsu Inc. Tokyo
Creative Director
Ken Yamada
Copywriter
Ken Yamada
Designer
Hideya Kuramoto
Art Director
Yoshinaka Ono
Creative Director
Yoshinaka Ono
Creative Director
Kosuke Takeshige
Copywriter
Kosuke Takeshige
Photographer
Atsuhiro Shirahata
Editor
Shinya Nakagawa Amana Inc.

Awards:

Asia Pacific Advertising Festival (AdFest) 2014
PROMO LOTUSBEST USE OF MERCHANDISING/IN-STORE MARKETING INCL. PROMOTIONAL PACKAGINGGOLD
MEDIA LOTUSBEST USE OF AMBIENT: SMALL SCALEGOLD

Credits & Description:

SUB CATEGORY : BEST USE OF MERCHANDISING/IN-STORE MARKETING INCL. PROMOTIONAL PACKAGING
COMPANY ENTERING : DENTSU INC., TOKYO
ENTRY TITLE : NEWS BOTTLE!
BRAND : THE MAINICHI NEWSPAPERS
ADVERTISER : THE MAINICHI NEWSPAPERS
PROMO/ADVERTISING AGENCY : DENTSU INC., TOKYO
CREATIVE DIRECTOR : KOSUKE TAKESHIGE/YOSHINAKA ONO/KEN YAMADA
COPYWRITER : KOSUKE TAKESHIGE/KEN YAMADA
ART DIRECTOR : YOSHINAKA ONO
AGENCY PRODUCER : MASAHIRO SEKIMOTO/KEISUKE HA...

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