Bravo/ Y&R Miami transformed the most used dating app into a vehicle against domestic violence.Using the app photo album scroll system to work as a mobile banner, showing that even the most promising of relationships can get ugly in an instant, and urging women to get help immediately at the first sign of violence.
Category: Public interest
Client: Women In Distress
Agency: Bravo/Y&R Miami
Country: United States of America
Chief Creative Officer: Claudio Lima
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