Meter Group Design & Branding Made in Fukushima, 3 by Serviceplan Munich
Meter Group: Made in Fukushima, 3
Awards:
| ANDY Awards 2020 | ||
|---|---|---|
| Craft | - | Gold |
| Cresta Awards 2020 | ||
| Brand Purpose | Brand Purpose | Gold |
| Print Design | Brochure/Publication | Gold |
| Craft | Outstanding Art Direction (print) | Silver |
| Print Design | Art Direction (any category) | Gold |
| B2b | Direct (any medium) | Silver |
| New York Festivals Awards 2020 | ||
| Direct & Collateral | Best Use | Finalist |
| Positive World Impact | Public Service | Finalist |
| Design | Brand Design | Bronze |
| Artistry & Craft in Advertising | Print & Outdoor | Bronze |
| Artistry & Craft in Advertising | Direct & Collateral | Silver |
| Best Use | Silver | |
| Avant-Garde/Innovative | Avant-garde/innovative | Bronze |
| ADC Awards 2020 | ||
| Advertising | Art Direction - Direct | Merit |
| Publication Design | Books | Bronze Cube |
| Publication Design | Design for Good | Gold Cube |
| Publication Design | Innovation | Merit |
| Clio Awards 2019 | ||
| Design | Publishing & Printed Materials | Gold |
| Caples Awards 2020 | ||
| Innovation | - | Bronze |
Credits & Description:
Client: Meter Group
Agency: Serviceplan
Advertising Agency: Serviceplan Group, Munich, Germany
Head Of Global Agricultural Sciences / Director: Dr. Masaru Mizoguchi
VP Marketing: Christian Hertel
Head Of Print Production: Robert Kaminski
DoP: Andreas Wolf
Producer: Johannes Maierbacher
Cinematographer: Ivan Kovac
Producer: Rumi Tominaga
Managing Director: Maximilian Heitsch
Designer: Ricardo Abbaszadeh
Information Designer: Sebastian Haiss
Lead Designer: Gabriela Baka
Photographer: Nick Frank
Junior Copywriter: Carolina Soto
Art Director: Eduardo Alvarez
Creative Producer: Saurabh Kakade
Creative Director: Lorenz Langgartner
Creative Director: Franz Röppischer
Chief Creative Officer: Alex Schill
Country: Germany
Published: March 2020
Synopsis:
Made in Fukushima is a book made out of rice straw from the decontaminated fields in Fukushima. It helps people understand that the decontamination method works and that the rice from Fukushima is safe, by turning the rice into the medium and the data into understanding. To tell the story, the book uses a wide range of resources: photography, interviews, reports, background information, data and its visualization.