Advertiser: UPC
Agency: CISCO VIDEO TECHNOLOGIES FRANCE
Category: Channel branding or Programme branding
VP Design: Andrew Kearney (Liberty Global )
Director Horizon TV: Casey Connor (Liberty Global )
VP Design: Olivier Lacour (Cisco Video Technologies France)
Client Brief Or Objective
In a mature and competitive market, Liberty Global (the client) wanted to differentiate themselves by providing a high quality product for their customers and makin...