Aides Digital Sexy Fingers by J. Walter Thompson Paris
The Digital Advert titled Sexy Fingers
was done by J. Walter Thompson Paris advertising agency for subbrand: Aides Awareness (brand: Aides) in France. It was released in Jul 2011.
Aides: Sexy Fingers
Brand
Media
Released
July 2011
Posted
July 2011
Market
Industry
Agency
Creative Director
Art Director
Illustrator
Awards:
| Eurobest 2011 | ||
|---|---|---|
| Film | Internet Film | Bronze |
| Cannes Lions 2012 | ||
| Cyber Lions | Charities, Public Health & Safety, Public Awareness Messages | Silver |
Credits & Description:
With just a finger, you can also test for HIV
URL: http://www.sexyfingers.org
The new AIDES campaign, all about rhythm and technicolor is acting as a decisive argument for an important matter: Rapid HIV testing (results in 20 minutes or less) . Full of colors, energy, and originality, the message is simple: one finger is enough to play, but also to get tested for HIV.
Advertising Agency: JWT Paris, France
Creative Director: Ghislain de Villoutreys
Art Director: Elod...
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