Advertising Agency: GhFly, Curitiba, Brazil
Art Director: Giovanni Vicentin
Copywriter: Fabio Duarte
Creative Director: Joao Bruno Werzbitzki
Published: May 2020
The "Member get member" campaign was created to promote the new strategy of the digital bank alt.bank. In this action, people who invited other people were rewarded R$8 cash for each person who opened an account at the...