Bajaj Electricals Digital, Case study The Nations Bike by Leo Burnett Mumbai

The Nations Bike
The Digital Advert titled The Nations Bike was done by Leo Burnett Mumbai advertising agency for subbrand: Bajaj V (brand: Bajaj Electricals) in India. It was released in Jan 2016.

Bajaj Electricals: The Nations Bike

Released
January 2016
Posted
January 2016
Market
Industry
Executive Creative Director
Art Director
Creative Director
Art Director
Creative Director
Executive Creative Director
Copywriter
Copywriter
Production Agency

Awards:

Cannes Lions 2016
Promo And ActivationSectors: Cars & Automotive Products & ServicesBronze Lion
Spikes ASIA 2016
PRSectors: Cars & Automotive Products & ServicesGold Spike
PRCampaign: Integrated Campaign led by PrGold Spike
PRPractices & Specialisms: Launch / Re-launchGold Spike
D&AD 2017
Integrated & CollaborativeEarned Media/Large Business (over 500 employees)Wood Pencil
Cannes Lions 2017
Creative EffectivenessCreative Effectiveness: Creative Marketing EffectivenessGold Lion

Credits & Description:

Title: Bajaj V
Agency: Leo Burnett India
Client: Bajaj Automobiles
Country: India
Advertising Agency: Leo Burnett India, Mumbai
Entrant Company: Leo Burnett India, Mumbai
Media Agency: Leo Burnett India, Mumbai
Pr Agency: Leo Burnett India, Mumbai
Production Company: Leo Burnett India, Mumbai
National Planning Head: Rajeev Sharma (Leo Burnett India)
Vice President: Sanju Menon (Leo Burnett India)
Executive Producer: Shouvik Basu ...

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