DES'S Digital, Case study MY MATTRESS SAVINGS BANK, 5 [video] by VCCP Madrid

The Digital Advert titled MY MATTRESS SAVINGS BANK, 5 [video] was done by VCCP Madrid advertising agency for DES'S in Spain. It was released in Apr 2013.
Advertising campaign for DES'S

DES'S: MY MATTRESS SAVINGS BANK, 5 [video]

Brand
DES'S
Media
Digital, Case study
Released
April 2013
Posted
April 2013
Market
Spain
Industry
Home Furniture
Agency
VCCP Madrid
Creative Director
Javi Del Rio
Art Director
Laia Prades
Digital Creative Director
Oscar Moreno
Copywriter
Walter Belenky
Art Director
Sonia Romero
Executive Creative Director
Dani Sáenz Y Beto Nahmad
Copywriter
Sergio Riquelme-Jomoi

Awards:

Cannes Lions 2013
PR LionsSectors & Services; Consumer Goods, including FMCG and Household ProductsGold
PR LionsTechnique; Best Launch or Re-launchSilver
Eurobest 2013
PRCONSUMER PRODUCTSGold
FIAP 2014
Prensa y Relaciones PúblicasRelación con Medios / PrensaSol de Oro
Intercontinental Advertising Cup, 2013
Best of Products & ServicesBest of Household Products & MaintenanceCup Winner

Credits & Description:

Title: Caja de ahorros mi colchón
Type of entry: Sectors & Services
Category: Consumer Goods, including FMCG and Household Products
Advertiser: DES´S
Product: Colchones
Product/Service: MATTRESS MANUFACTURER
Agency: VCCP Madrid, SPAIN
Managing Director: Javier Suso (VCCP Spain)
Executive Creative Director: Beto Nahmad (VCCP Spain)
Digital Creative Director: Oscar Moreno (VCCP Spain)
Multimedia Art Director: David Sousa (VCCP Spain)

Become a member
  • Full credits and Awards list instant access
  • Unlimited views and downloads
  • Unlimited search
  • Largest advertising base updated daily
  • Over 20,000 agencies world-wide
  • You're In Good Company
Join AdsSpot Now