Jim Beam Digital Sell Your Status to the Devil by Young & Shand
The Digital Advert titled Sell Your Status to the Devil
was done by Young & Shand advertising agency for subbrand: Devil's Cut RTD (brand: Jim Beam) in New Zealand. It was released in Aug 2013.
Jim Beam: Sell Your Status to the Devil
Brand
Media
Released
August 2013
Posted
August 2013
Market
Industry
Agency
Copywriter
Copywriter
Account manager
Art Director
Credits & Description:
Jim Beam asked how Young & Shand New Zealand could introduce their Facebook fans and their friends to their latest product 'Devil's Cut RTD'. So we got to thinking, what would the Devil do if he was on Facebook?We asked Jim Beam fans if they would voluntarily sell their Facebook status to the Devil in return for a chance to win a Devil's Cut RTD package. We created a Facebook app that asked people to connect through Facebookâs open graph which allowed us to have control of their status updates.<...
Become a member
- Full credits and Awards list instant access
- Unlimited views and downloads
- Unlimited search
- Largest advertising base updated daily
- Over 20,000 agencies world-wide
- You're In Good Company
