Edding Digital, Case study Digital Highlighter by Kempertrautmann Hamburg
The Digital Advert titled Digital Highlighter
was done by Kempertrautmann Hamburg advertising agency for Edding in Germany. It was released in Dec 2011.
Edding: Digital Highlighter
Brand
Media
Released
December 2011
Posted
December 2011
Market
Industry
Agency
Art Director
Copywriter
Production Agency
Awards:
| Eurobest 2011 | ||
|---|---|---|
| Interactive | Community Applications | Silver |
| Interactive | Other Consumer Products | Silver |
Credits & Description:
The first digital highlighter of its kind allows users to highlight texts online, share them via social media sites and email or save them as PDF files. A bookmarklet solution allows the digital highlighter to work on any website with text, regardless of which browser is being used.
Advertising Agency: kempertrautmann, Hamburg, Germany
Creative Directors: Heiko Freyland, Stefan Walz
Copywriter: Heiko Freyland
Art Director: Bastian Adam...
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