Google Digital, Case study Hatsune Miku by Hakuhodo Tokyo

The Digital Advert titled Hatsune Miku was done by Hakuhodo Tokyo advertising agency for subbrand: Google Chrome (brand: Google) in Japan. It was released in Jun 2012.

Google: Hatsune Miku

Released
June 2012
Posted
June 2012
Market

Awards:

AD STARS 2012
TV/CinemaProduced by non-profit organizations, NGOs or other similar organizationsGrand-prix
TV/CinemaProduced by non-profit organizations, NGOs or other similar organizationsCrystal
Public RelationsProduced by non-profit organizations, NGOs or other similar organizationsCrystal
TV/CinemaElectronics/IT/Office EquipmentsBronze
InteractiveElectronics/IT/Office EquipmentsSilver

Credits & Description:

Brand: Google Chrome
Agency: HAKUHODO
Executive Creative Director Wataru Sasaki
Creative Director Keiichi Motoyama
Copywriter Hitoshi Sakamoto
Art Director Koichi Kosugi
Planner Jin Saito
Advertiser's Supervisor Keiko Hirayama
Director Hiroki Ono
Editor Taichi Okada
Producer Tamon Yakushiji
Account Supervisor Koji Takahama
Advertiser's Supervisor Koji Baba
Account Supervisor Takehiko Kawakubo
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