IBM Digital, Case study PLAY! by Ogilvy & Mather New York
The Digital Advert titled PLAY!
was done by Ogilvy & Mather New York advertising agency for IBM in United States. It was released in May 2015.
IBM: PLAY!
Brand
Media
Released
May 2015
Posted
May 2015
Market
Agency
Executive Creative Director
Executive Creative Director
Creative Director
Executive Creative Director
Director
Director
Art Director
Producer
Art Director
Director
Producer
Copywriter
Director
Producer
Art Director
Producer
Producer
Associate Creative Director
Producer
Associate Creative Director
Awards:
| Cannes Lions, 2015 | ||
|---|---|---|
| CYBER | WEB CAMPAIGN: CORPORATE IMAGE & COMMUNICATION | BRONZE |
| Clio Awards 2015 | ||
| Branded Entertainment | Business-to-Business: Event/Experiential | Bronze |
Credits & Description:
Advertiser: IBM
Agency: OGILVY NEW YORK
Geo: USA
Contributing Artists: Adam Hayes()
Tech Team: Ahmet Arsan(Ogilvy New York)
Associate Creative Director: Anne Davidson(Ogilvy New York)
Director: Aramique Krauthamer(Tool of North America)
Account Team: Charlotte Sng(Ogilvy New York)
Director: Elijah Barrett()
Art Director: Elli Hanson(Ogilvy New York)
Art Director: Emily Rinehart(Ogilvy New York)
Director: Geoff Levy(Ogilvy New York...
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