One Show 2014 | ||
---|---|---|
Interactive | Social Media / Branded Social Campaign | Merit Pencil |
Category Social Media / Branded Social Campaign
Agency Young & Rubicam / New York + VML / New York
Client JC Penney
Title First Day Look
URL https://creativeworkbench.com/jcpenney/jcpenney-firstdaylook
Art Director Shiloh Gray, Joe Furmanek, Trinh Pham
Writer Laurie Hollar, Alice Thomas, Ashley Glasss, Mike Latshaw, Erika Yost
Chief Creative Officer Jim Elliott
Creative Director Judy Robinson, Aaron Frisch, Arun Nemali, Hunter Eshelman