KAFA Digital, Case study Legally Bride [video] by H&C Leo Burnett Beirut

The Digital Advert titled Legally Bride [video] was done by H&C Leo Burnett Beirut advertising agency for KAFA in Egypt. It was released in Mar 2016.

KAFA: Legally Bride [video]

Brand
Released
March 2016
Posted
March 2016
Creative Director
Regional Executive Creative Director
Senior Art Director
Senior Copywriter
Chief Creative Officer

Awards:

One Show 2017
Cross-PlatformExperiential: GuerillaMerit
Branded EntertainmentExperiential: Live EventsMerit
Branded EntertainmentOnline: Short Form - SingleMerit
Public RelationsEvents & ExperientialGold
Cannes Lions 2016
Glass-Glass Lion
DirectSectors: Charities & AppealsBronze Lion
MediaUse of Media: Use of StuntsBronze Lion
Golden Drum 2016
Public relationsSocial responsibilityGood Cause Grand Prix
D&AD Impact 2016
Diversity & Equality-Wood Pencil
Facebook Awards 2016
Global WinnersFacebook For GoodSilver Award
EMEA Regional WinnersFacebook For GoodSilver Award
EMEA Regional WinnersBest Use of Facebook PlatformsThe Winners
ADFEST 2017
Lotus RootsLotus RootsLotus Roots
Promo LotusBest Use Of Film & RadioSilver
Media LotusBest Use Of Guerilla MarketingSilver
Lotus RootsBranded Content & Entertainment LotusLotus Roots
Dubai Lynx 2017
Grand Prix For Good-Grand Prix
DirectSectors: Charities, Public Health & Safety, Public Awareness MessagesGold
Promo & ActivationSectors: Charities, Public Health & Safety, Public Awareness MessagesGold
DirectDigital & Social: Use of Social PlatformsBronze
InteractiveOnline Video: Social VideoGold
MediaUse of Media: Use of StuntsSilver
D&AD 2017
Integrated & CollaborativeEarned Media/Small Business (under 50 employees)Wood Pencil
The ADC Annual Awards 2017
AdvertisingPop-Ups / Stunts / Guerrilla - SingleSilver Cube
AdvertisingBranded Content & Entertainment / Online Video - Short Form - SingleBronze Cube
AdvertisingTelevision / Film / Online Video Commercials / Public Service / Non-Profit - SingleBronze Cube
DigitalDigital Experiences: Guerrilla / Stunts - SingleMerit

Credits & Description:

Kafa (enough) Violence & Exploitation
Title: Kafa Legally Bride
Agency: Leo Burnett Beirut
Brand: Kafa
Brand: Kafa Womans Rights Ngo
Client: NGO (Against Women Violation)
Country: Lebanon
Target: Lebanon · Europe, Middle East & Africa
Advertising Agency: Leo Burnett Beirut
Entrant Company: Leo Burnett Beirut
Media Agency: Leo Burnett Beirut
Pr Agency: Leo Burnett Beirut
Production Company: Leo Burnett Beirut
Pr & Commu...

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