D&AD 2017 | ||
---|---|---|
Graphic Design | Wayfinding & Environmental Graphics | Yellow Pencil |
The ADC Annual Awards 2017 | ||
Design | Environmental / Retail / Restaurant / Office - Series | Gold Cube |
Design | Illustration / Wildcard - Series | Gold Cube |
Design | Illustration / Wildcard - Series | Designism |
Agency: Silo
Client: Mecanoo Architects
Animation: Jan Roelof de Vries
Architect: Ellen van der Wal
Architectural Studio: Mecanoo Architects
Project Manager: Sjanet Benschop
Creative Agency: Silo
Designer: Sjoerd Koopmans
Creative Director: Rene Toneman
Description:
Our purpose with the project is to develop a distinct environment experience for patients and visitors of the new Zaans Medical Centre, which contributes positively to recovery.
The outcome includes two years of illustrative work, a wayfinding system and 3,500 m2 of hand-drawn illustrations scattered throughout the hospital walls, glass facades, light boxes and elevators. A solution which fully integrates with the architecture, supporting the orientation in the building and providing positive distraction.