Spikes Asia 2018 | ||
---|---|---|
Mobile | Activation by Location | Bronze Spike |
Media: Interactive
Client NIKE
Product/Service NIKE
Category A01. Activation by Location
Entrant MEDIAMONKS Amsterdam, THE NETHERLANDS
Idea Creation BBH Singapore, SINGAPORE
Production MEDIAMONKS Amsterdam, THE NETHERLANDS
Additional Company GOOGLE Mountain View, USA
Links
Supporting Webpage: http://nikehypercourt.com/
The Campaign
Nike took over iconic street courts in Manila and used player data and design to transform the court...