Nivea Digital, Case study NIVEA SUN KIDS - PROTECTION AD. by FCB Sao Paulo

The Digital Advert titled NIVEA SUN KIDS - PROTECTION AD. was done by FCB Sao Paulo advertising agency for Nivea in Brazil. It was released in Jan 2014.

Nivea: NIVEA SUN KIDS - PROTECTION AD.

Brand
Released
January 2014
Posted
January 2014
Market
Digital Creative Director
Art Director
Copywriter

Awards:

Cannes Lions, 2014
MEDIA LIONSPRODUCT & SERVICE: FAST MOVING CONSUMER GOODSSILVER
MEDIA LIONSDigital & Social: Use of Mobile DevicesSILVER
MEDIA LIONSUse of Media: use of PrintGOLD
MOBILE LIONSCreative Use Of Technology: Activation by Location or ProximityGOLD
MOBILE LIONSMobile Applications: ProductsBRONZE
PROMO & ACTIVATION LIONSUse of Promo & Activation: Use of Print or Standard Outdoor in a Promotional CampaignBRONZE
Clio Awards, 2014
EngagementProduct/Service: ExperientialSilver
DirectProduct/Service: Digital/SocialSilver
DirectProduct/Service: Print/MailSilver
Innovative MediaProduct/Service: Innovative MediaBronze
London International Awards 2014
The NEW-Silver Winners
DesignExperiential MarketingBronze Winners
Cristal Awards, 2014
INTEGRATED-SAPPHIRE
DIGITAL & MOBILEMOBILE APPLICATIONSCRISTAL
Wave Festival, 2015
MobileCampanhas integradas leading by mobileOURO
International ANDY Awards 2015
Integrated Media / 360 ActivationMediaBronze
D&AD Awards 2015
DirectDirect Response/DigitalWood Pencil
Integrated & Innovative MediaInnovative MediaWood Pencil

Credits & Description:

Type of entry: Use of Media
Category: use of Print
Advertiser: NIVEA
Product/Service: SUN BLOCK
Agency: FCB BRASIL São Paulo, BRAZIL
Client: NIVEA
Product: SUN BLOCK
Entrant: FCB BRASIL São Paulo, BRAZIL
Type of Entry: Use of Media
Category: use of Print
Entrant Company : FCB BRASIL São Paulo, BRAZIL
Advertising Agency : FCB BRASIL São Paulo, BRAZIL
Media Vp: Alexandre Ugadin (FCB BRASIL)
Media National Director: ...

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