Polish Red Cross Digital, Case study VERY GOOD MANNERS by Cheil Warsaw

The Digital Advert titled VERY GOOD MANNERS was done by Cheil Warsaw advertising agency for Polish Red Cross in Poland. It was released in Nov 2013.

Polish Red Cross: VERY GOOD MANNERS

Released
November 2013
Posted
November 2013
Market
Creative Director
Art Director
Copywriter

Awards:

Cannes Lions, 2014
MEDIA LIONSUse of Media: Use of Ambient Media: Small ScaleSILVER
PR LIONSSectors: Charity & not for ProfitBRONZE
Golden Drum, 2014
Direct campaignsDirect campaignsGolden Drum
Direct campaignsDirect campaignsGood Cause Grand Prix
Public relationsPublic engagement & participationGolden Drum
MediaBest use of the mediumSilver Drum

Credits & Description:

Brand: Red Cross
Media: Ambient
Category: Public interest
Agency: Cheil
Geo: Poland
Polish Red Cross: Very Good Manners
Advertising Agency: Cheil, Warsaw, Poland
Creative Director: Marcin Talarek
Creatives: Wojciech Kowalik, Maciej Kozina
Art Director: Wojciech Kowalik
Copywriter: Maciej Kozina
Designer: Piotr Zawałło
Web design: Jakub Kozina
Project Management: Barbara Marzec, Maria Smoleńska, Maciej Sobieski, Aleksan...

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