REI 1440 Digital #Optoutside by Venables Bell & Partners
The Digital Advert titled #Optoutside
was done by Venables Bell & Partners advertising agency for REI 1440 in United States. It was released in Mar 2016.
REI 1440: #Optoutside
Brand
Media
Released
March 2016
Posted
March 2016
Market
Industry
Agency
Executive Creative Director
Art Director
Executive Creative Director
Creative Director
Designer
Designer
Production Agency
Director
Director
Awards:
| One Show, 2016 | ||
|---|---|---|
| Cross-Platform | - | Best in Show |
| Cross-Platform | - | Best in Discipline |
| Cross-Platform | Consumer - Integrated Branding / Integrated Branding | Gold Pencil |
| Cross-Platform | Consumer - Experiential Advertising / Guerilla | Gold Pencil |
| Direct | Consumer - Digital / Social Media & Viral Marketing | Silver Pencil |
| Public Relations | Consumer - Brands, Products & Services / Integrated Campaign | Silver Pencil |
| Mobile | Consumer - Applications & Sites / Social Networks / Community | Gold Pencil |
| One Show Entertainment | Consumer - Other Branded Content / User Generated Content | Gold Pencil |
| Interactive | Consumer - Websites / Social Networks / Community | Silver Pencil |
| Cannes Lions 2016 | ||
| Direct | Campaign: Integrated Campaign led by Direct | Gold Lion |
| Direct | Sectors: Retail, e-Commerce, Restaurants & Fast Food Chains | Gold Lion |
| Integrated | Integrated: Integrated Campaign | Gold Lion |
Credits & Description:
Client: Rei
Title: #Optoutside
Category: Clothing / Footwear & Accessories
Agency: Venables Bell & Partners / San Francisco + North Kingdom / Los Angeles + Edelman / San Francisco + Starcom Mediavest Group / Chicago
Art Director: Avery Oldfield
Writer: Adam Wolinsky
Creative Director: Lee Einhorn
Designer: Jarrett Carr, Nicola Broderick
Production Company: Tool of North America / Santa Monica, Hutchco Technologies / Los Angeles, 14four / Spokane, B...
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