Xbox Digital Case study by McCann London
The Digital Advert titled Case study
was done by McCann London advertising agency for Xbox in United Kingdom. It was released in Mar 2018.
Xbox: Case study
Brand
Media
Released
March 2018
Posted
March 2020
Market
Industry
Agency
Awards:
| Clio Awards 2018 | ||
|---|---|---|
| Branded Content | Product/Service: Digital/Mobile | Gold |
| Public Relations | Product/Service: Brand Development | Silver |
| Direct | Product/Service: Digital/Mobile | Silver |
| Direct | Product/Service: Social Media | Silver |
| Public Relations | Product/Service: Corporate Image | Bronze |
| Public Relations | Product/Service: Multicultural | Bronze |
| Public Relations | Product/Service: Product Launch | Bronze |
| Digital/Mobile & Social Media Technique | Product/Service: User Experience | Bronze |
| Digital/Mobile | Product/Service: Website | Bronze |
| Lions Reach 2018 | ||
| Media Lions | Channels > Use of Digital Platforms | Gold Lion |
| Direct Lions | Digital & Social > Co-creation & User Generated Content | Gold Lion |
| Lions Experience 2018 | ||
| Brand Experience & Activation Lions | Retail Promotions & Competitions | Gold Lion |
| Brand Experience & Activation Lions | Launch / Re-launch | Silver Lion |
| Creative eCommerce Lions | Retail & Customer Promotions | Silver Lion |
| Brand Experience & Activation Lions | Sectors > Retail | Bronze Lion |
Credits & Description:
Brand MICROSOFT
Entrant MCCANN LONDON
McCANN LONDON London, United Kingdom Entrant Company
McCANN LONDON London, United Kingdom Idea Creation
CRAFT WORLDWIDE London, United Kingdom Production
MRM//McCANN LONDON United Kingdom Production
FOREAL Trier, Germany Production
McCANN LONDON London, United Kingdom PR
HELLOWORLD New York, USA Additional Company
AYZENBERG Seattle, USA Additional Company
MICROSOFT XBOX Redmond, USA Additiona...
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![Xbox Design Lab: The Fanchise Model [image] Print Ad by McCann London](https://fcdn.me/211/8aa/xbox-design-lab-the-fanchise-model-image-03d0335507b0589bde067bae47.jpg?h=260 "The Fanchise Model [image]")
