Daiichi-sankyo DM THE WORLD'S LARGEST CROSSWORD PUZZLE by AOI Pro., Dentsu Inc. Tokyo

The Direct marketing titled THE WORLD'S LARGEST CROSSWORD PUZZLE was done by AOI Pro., Dentsu Inc. Tokyo advertising agencies for Daiichi-sankyo in Japan. It was released in Nov 2012.
Advertising campaign for Daiichi-sankyo

Daiichi-sankyo: THE WORLD'S LARGEST CROSSWORD PUZZLE

Brand
Daiichi-sankyo
Media
DM
Released
November 2012
Posted
November 2012
Market
Japan
Industry
OTC Medicines (Pain Relievers, Cold & Flu)
Agency
Dentsu Inc. Tokyo
Executive Creative Director
Toshihiko Yabe
Art Director
Ryoji Tanaka
Designer
Seiji Arimoto
Producer
Yasunori Shioda
Agency
AOI Pro.

Credits & Description:

Advertiser: DAIICHI SANKYO HEALTHCARE CO.
Agency: DENTSU, AOI PRO.
Category: Acquisitions
Advertising campaign: THE WORLD'S LARGEST CROSSWORD PUZZLE
Project Manager: Kaori Abe (AOI Pro.)
Client Supervisor: Kenichi Sakai (Daiichi Sankyo Healthcare)
System Engineer: Katsufumi Yamauchi (Iret)
Crossword Planner: Mari Shimizu (Nikoli)
Client Supervisor: Yoshihiko Saeki (Daiichi Sankyo Healthcare)
Art Director: Ryoji Tanaka (Semitransparent Design)...

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