Wave Festival 2018 | ||
---|---|---|
Brand Experience & Activation | Excellence in Brand Experience | Bronze |
Branded Content & Entertaiment | Sports | Bronze |
Media: Promotion & Event
Product: Iniciativa2030.org
Advertising Agency: Mercado McCann
Chief Creative Officer: Martin Mercado
Executive Creative Director: Diego Tuya, Dario Rial
Creative Director: Nicolas Massimino, Nicolas Ochoa
Published: December 2017
Synopsis:
As a tribute for the Centenary of the 1st World Cup in football’s history that took place in Uruguay and found the host facing Argentina at the final match, both countries decided to ap...