Innocence En Danger DM The Letter of Demotivation by Babel Paris

The Direct marketing titled The Letter of Demotivation was done by Babel Paris advertising agency for Innocence En Danger in France. It was released in Apr 2020.

Innocence En Danger: The Letter of Demotivation

April 2020
April 2020

Credits & Description:

Client: Innocence In Danger
Agency: Babel
Advertising Agency: Babel, Paris, France
Ecd: Laurent Nuyen
Cd: Jean-Laurent Py
Cw: Nicolas Dubois
Ad: Kimdary Yin
Published: April 2020
Country: France
Innocence in Danger wanted to reach companies and make them realize that they should be a part of the fight for child protection. Since traditional awareness campaigns didn’t have much impact on them, we had to find a new way...

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