Advertiser: NEW SOUTH WALES RURAL FIRE SERVICE
Agency: GEORGE PATTERSON Y&R, THE CAMPAIGN PALACE
Category: Direct response broadcast: TV, radio & infomercials
Advertising campaign: REGIONAL FIRE SERVICE CAMPAIGN
Art Director: John Koay (Gpy/R Melbourne)
Designer: Helen Sham
Account Directors: Holly McDavitt
Planner: Karen Dwyer (Gpy/R Melbourne)
Chief Creative Officer: Reed Collins (Gpy/R Melbourne)
Group Account Director: Toby McKinnon (GPY&...