Scoot DM, Design & Branding Inspiring Spirit by Saatchi & Saatchi Singapore

Inspiring Spirit
The Direct marketing titled Inspiring Spirit was done by Saatchi & Saatchi Singapore advertising agency for Scoot in Singapore. It was released in Mar 2016.

Scoot: Inspiring Spirit

Brand
Released
March 2016
Posted
March 2016
Market
Industry
Executive Creative Director
Art Director
Production Agency

Awards:

One Show, 2016
Public Relations-Best in Discipline
Public RelationsConsumer - Brands, Products & Services / Integrated CampaignGold Pencil
Public RelationsCraft - Brand Voice / Brand VoiceGold Pencil

Credits & Description:

Client: Scoot
Title: Inspiring Spirit
Category: Tourism / Travel / Transportation
Agency: Saatchi & Saatchi / Singapore + Sweeney Vesty / Singapore
Art Director: Chris Soh
Writer: Stephanie Gwee, Andrea Cid, Ben Wight, Jennie Morris
Production Company: Calibre Pics / Singapore, Fuse Adventures in Audio / Singapore, One Moviola / Singapore, Emoxis / Singapore
Agency Producer: Esther Yue, Terry Ong
Creative Technologist: Kelvin Khoo
Digital Agency: Publicis / Singapore
Executive Creative Director: Dominic Stallard
Information Architect: Steve Walls, Shannon Cullum
Pr / Marketing: Sweeney Vesty / Singapore
Product Architect: Celevel Butler, Tom Judd, Sarah Tan
Product Manager: Stella Pok, Jess Seow, Goh Siying
Social Media Manager: Vanessa Tay